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Case study · AI SEO

Getting a Texas rebate realtor found by home buyers across four major regions

Texas Homes shares its realtor commission with home buyers, an offer most agents never mention. Buyers have to find it through search, so visibility drives the business.

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ClientTexas Homes 2.5% Rebate
IndustryReal estate · Buyer rebates
LocationTexas: Houston, Dallas, Austin, San Antonio
ServiceAI SEO

The client at a glance

Facts taken from the client’s own website.

2.5%Rebate on new construction homes, per the client’s program
Up to 2%Rebate on pre-owned homes
4Major Texas regions with their own pages
420+Five-star Google reviews, as stated by the client

The challenge

Home buyers rarely know that a realtor can rebate part of the commission, so few search for it by name. Texas Homes needed to appear when buyers looked up rebates, cash back at closing and new construction savings in each major Texas city, and to earn trust on a topic many people find surprising.

The goals

  • Reach buyers searching for rebates on new construction and pre-owned homes
  • Rank in city searches for Houston, Dallas, Austin and San Antonio
  • Build trust with clear explanations, reviews and answers to “are rebates legal?”
  • Grow organic enquiries and rebate applications

What we did

1

Search research

We mapped how buyers look for rebates and cash back, by city and by type of home, to decide which searches to win first.

2

A clear page for every question

Dedicated pages cover new construction, pre-owned homes and discounted listings, plus a page for each of the four regions.

3

Trust and answers

FAQs, an explainer on whether rebates are legal, a savings calculator, buyer reviews and a blog of rebate guides help visitors feel confident.

4

Ongoing SEO

Regular improvements to content, technical health and rankings, with clear reporting.

The results

After about a year of working together, the client reported that its search rankings had improved considerably and that it was receiving much more organic traffic.

Results to addAdd measured results here, such as ranking positions, organic visits and rebate applications.

In the client’s words

“Since signing up with you about a year ago my rankings have improved considerably and I am receiving much more organic traffic to my site.”Brandell Flores, Realtor ~ Relocation Specialist

Services used

Local SEOKeyword ResearchAnswer-Ready ContentTechnical SEOAll AI SEO services

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